Board of Directors | Cranbrook Chamber of Commerce

BOARD OF DIRECTORS

The Cranbrook Chamber is governed by an elected 12 member Board of Directors

ROLE & DUTIES OF BOARD DIRECTORS

THE ROLE OF A BOARD DIRECTOR IS TO:

Establish policies necessary to carry out the Chamber’s mission and purpose
Engage in the Board strategic planning and set priorities from the strategic plan
Determine the Chamber’s position as they relate to policy statements
Allocate adequate resources for the successful execution of the strategic plan
Actively promote the Chamber and encourage new members to join

THE DUTIES OF A BOARD DIRECTOR ARE TO:

Attend all Board meetings. Review all materials distributed prior to the meeting and be prepared and ready to discuss and act on agenda items.
Commit to serving on at least one committee or task force
Participate in as many Chamber events as possible throughout the year
At every opportunity promote the Chamber to businesses and the community

2025-2026 Board of Directors

The Board of Directors of the Cranbrook Chamber of Commerce is comprised of 11 Directors – President, Vice President, Treasurer, and 8 Directors. The Board may also include a Past President if the sitting President is new to the role.

At each Annual General Meeting the Board President, Vice President, and Treasurer will be elected for one-year term. Four directors will be elected for a two-year term. The Immediate Past President is an automatic succession.

The Board may also invite Liaison representatives from other organizations, in accordance with the Chamber’s policies.

PRESIDENT | Keri Sanderman

Community Futures East Kootenay

Keri was born and raised in Calgary Alberta, receiving her Bachelor of Arts in Sociology in 1998. She began her career working for an independent Oil & Gas company as a Natural Gas Marketer.

She’s travelled and spent summers in the Kootenays throughout her life so relocating to Cranbrook with her husband, in 2007 was a natural move to such familiar and beautiful surroundings.

In her role as Community Futures East Kootenay’s Investment Fund Manager, Keri is passionate about supporting the success of entrepreneurs as they start or grow their businesses. Keri is able to work with stakeholders, business owners and other financial institutions to develop the best solutions to meet each client’s specific needs.

VICE PRESIDENT | Travis-Dean Bradley

Scotiabank

Travis’ career has taken him to 4 provinces in 12 years, however most of it has been spent in beautiful
Cranbrook. He has spent time in 12 different roles at Scotiabank.

His coast to coast experience in leadership, finance and economics, has given him a unique perspective on community development. His desire to be a mentor and make a positive impact within the community brought him back to Cranbrook where he currently is the Senior Manager of Indigenous Financial Services for BC & Yukon. Travis’ passion for bass fishing regularly takes him to the United States where he competes in tournaments and chases his dreams of going pro.

TREASURER | Ashley Tanner

Vantage Point CPA

Ashley Tanner is one of the partners of Vantage Point Chartered Professional Accountants. She has enjoyed assisting a diverse client base with a wide range of accounting services including assurance
engagements, corporate and personal tax planning, and consultation services.

In addition to her CPA/CGA designation, Ashley obtained her Bachelor of Business Administration Degree in sustainability from the College of the Rockies. Ashley values client relationships and is looking forward to continuing to work closely with clients and the business community to help them achieve both their business and personal financial goals as a business advisor.